Peso Pluma, who was recently named one of Billboard’s Latin Artists on the Rise, has had nine songs on the magazine’s Hot Latin Songs chart including three Top 10s. He has collaborated with contemporaries such as Natanael Cano, Gabito Ballesteros, and Luis R. Conriquez, as well as expanding his scope by linking up with urbano figures such as Ovy On The Drums and Nicki Nicole.
The singer has more than 19 million monthly listeners on Spotify as well as more than 193 million views on YouTube and aims to take corridos—a century-old Mexican song tradition that recently has received renewed interest by fusing itself with trap, hip-hop, and urbano—further than they have gone before.
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